Who is behind the Luxe name?

Ashley has spent the last 20 years in customer service with 17 of them specifically in the Insurance world. She achieved 3 highly acknowledged designations with her last one specific to Risk Management. Along with gaining experience in this field, she also went to school at the Art Institute of Vancouver to complete her Event Management Diploma.

During this schooling, Ashley was a part of many events as a volunteer and as a planner. Once she completed her schooling she planned a few weddings for friends and family. She quickly realized that planning was something she enjoyed and she wanted to do it more. Ashley spent a lot of time on the board of directors with a non-profit as Director, Vice President, and Secretary in Victoria, BC for 6 years. As well she followed her passion and helped with a holistic start-up business doing their admin work as well as planning her own events in the space. Being able to bring together people in a special event really gets Ashley passionate.

Moving to the Okanagan in 2023 she really wanted to find a way to bring Okanagan Local gifts to people outside the area and she came up with her Luxe Boxes! Bringing everything together has been an exciting experience that she loves seeing grow from a tiny seed to what it is today!